You’d think the Renault Latitude was a European car, and you’d be wrong. You’d think it was built by Renault, and you’d be wrong for the second time. You’d think it was at least built by a car company, and you’d be wrong for the third time. Renault Latitude, the middle child of Renault boats.
I could say the Renault Latitude is just a luxury Laguna III and I could go home with that. In fact, I think that’s what I’m going to do.
Like Mr. WorldWide, Renault Latitude is actually made in collaboration with Samsung. In fact, the Renault Latitude is better known in Korea as the Renault Samsung SM5. Of course, the Korean version is very different from what we Europeans got and equally different from what the Mexicans and Arabs got (there it’s called Renault Safrane, in memory of the Renault barge of the 80s). Well, only the name and the available engines differ, otherwise, they are the same.
In 2011? Rebecca Black sings “Friday” and everyone was happy on Friday and depressed on Monday, Adele sings “Rolling in the Deep”, Bin Laden and Gadaffi leave this world and Japan had an earthquake with a tsunami.
As for the Renault Latitude, it came on an extended Laguna III platform, only with big engines and only with luxury features. Basically, the Latitude was meant to be the successor to the Vel Satis, but it seems Renault didn’t have enough money to make yet another luxury boat that no one would buy. So they just created a bigger Laguna III with only top-of-the-range features, so you don’t bother looking for options or crying in an anemic 1.5-liter diesel. Leather, automatic gearbox, steering wheel controls, navigation? Good luck finding them on a Laguna, good luck not finding them on a Latitude.
And then comes the question: If you still want a luxury car, why would you go for the Renault? Not that I have a problem with Renault, on the contrary, cars like the Laguna III or Megane III have proven that the French have learned their lesson, but Renault is still known for normal cars for normal people with normal needs. People who want a reliable family car to get them from home to work and back and somewhere in between the stop at the kindergarten and the mall. A luxury car from a normal car manufacturer will never work. The most eloquent example comes from VW, where the Phaeton was a super-luxury car that nobody bought. However, the Renault Latitude is a much more civilized and affordable car than the Phaeton, so you can enjoy luxury on a normal budget.
Petrol
Diesel
A universal car for a European market will rarely succeed. And the Renault Latitude is another example that confirms the theory. However, for people who want big, good, luxurious and relatively inexpensive, the Renault Latitude is a very good starting point, and I don’t mean a starting point towards elsewhere. It’s not as luxurious and excessive as a Vel Satis, but the Latitude remains a luxury Laguna III. Yes, you won’t impress too many people by saying you have a Renault Latitude, but it’s enough to give them a drive in Renault’s luxury barge to convince them that you’re a person who needs luxury in life. Because that’s what defines Latitude – luxury. It’s just not a luxury of any renown. Just as CAT phones are luxury phones that nobody else knows about, Latitude is a luxury car that nobody else knows about. Renault Latitude – the CAT S60 of the automotive world. Because the S61 is the Renault Talisman, the sequel to the Latitude.
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